Whether it’s our living room or a big movie theater, 3D seems to have taken over nearly corner of our entertainment world. Cinemas, homes, Blu-ray movies, TV commercials or video games, 3D can be found everywhere. But to see a 3D movie you will need special 3D glasses. Recent Hollywood blockbusters Avatar and Alice in Wonderland each required more than 10 million pairs of 3D glasses to be shipped around the globe, resulting in emissions comparable to those generated by burning 50,000 gallons of gasoline or 917 barrels of oil. Theaters have been trying to combat the waste from used 3D glasses by aggressive recycling efforts.

But to avoid the root problems there is only one solution: each pair of glasses must be unique or rather disposable. Two U.S companies, Cereplast and Oculus 3D, one specializing in the production of environmentally sustainable materials derived from bio-plastic and other operating in the production of stereoscopic videos have teamed up to produce a clean line of biodegradable 3D glasses to use in the theater and the home.

“We are very glad to be associated with Oculus3D, a company that understands and is concerned about the environmental impact associated with traditional petroleum-based plastic. Through the collaboration of our joint effort, we can offer the Hollywood community meaningful ‘green’ benefits requiring little effort and providing large impact,” said Frederic Scheer, Founder, Chairman and CEO of Cereplast, Inc.

“By using Cereplast’s resins in our 3D biodegradable and compostable glasses we can now help the entertainment industry reduce its carbon footprint and provide movie theaters with smarter choices for both affordable 3D systems and compatible 3D eyewear,” said Marty Shindler, Co-founder and CEO of Oculus3D.

The eco-friendly 3D glasses are manufactured using bioplastic resins and are expected to be ready for US distribution in summer 2010.


Written by: systemic, who runs a website about ic